Which tool wins the SEO battle in 2026?
Best for content marketers needing AI assistance for SEO-friendly content.
Check PriceIn the competitive world of SEO tools, deciding between Frase and Ahrefs is a common dilemma. Both platforms offer powerful features, but they cater to different needs.
Frase is an AI-powered tool designed to streamline content research and optimization for SEO. It uses natural language processing to analyze top-ranking content and generate briefs, outlines, and optimization suggestions. The tool helps users create content that aligns with search intent and includes relevant keywords, saving time in the research phase. It also offers features like content scoring and competitor analysis to improve content quality. However, it is primarily focused on content creation and may not be sufficient for comprehensive SEO needs like technical audits or backlink analysis. The AI-generated content can sometimes lack originality if not properly edited. Pricing is moderate, making it accessible for small teams or freelancers. Overall, Frase is a valuable tool for content marketers and SEOs who want to produce optimized content efficiently, leveraging AI to enhance their workflow.
Ahrefs is a top-tier SEO tool known for its powerful backlink analysis and extensive database. It's favored by SEO professionals and agencies for its accuracy and depth of data. The tool offers robust features like Site Explorer, Keywords Explorer, and Content Explorer, making it versatile for various SEO tasks. However, it comes with a higher price tag, which might be prohibitive for small businesses or solo marketers. The learning curve can be steep for beginners, and some users report occasional data discrepancies. Despite this, Ahrefs is considered an industry standard for backlink research and competitive analysis, providing invaluable insights for serious SEO efforts.
Frase enters the ring at $44.99/mo, while Ahrefs costs $99/mo. If budget is your primary concern, check the pricing details above carefully.
If you need AI-powered content research, then Frase is likely your best choice.
However, for those prioritizing Extensive backlink database, Ahrefs stands out as the winner.